The Essence of a Press Kit

The essence of a press kit is to persuade any person in charge of hiring new talent for a show or event. If you search in the Internet about press kit you can find many interest articles about how to create a press kit. A good press kit should be one that contains a full biography of the artist; pictures, recent songs as well as the one that the artist thinks that are good tracks, news, and important links like YouTube video links.

When writing a biography for a press kit is important to highlight the artist’s real name, birthplace, and birthday. Doing this will give the reader the sensation of knowing the artist even without ever saying a word to him. It creates a bond between the artist and the reader.  The biography should also contain background information about the artist. This background should include where the artist got raise, who is or who are his influences in the music, his or her first experience with music, and how they see themselves in the music. Writing this items in an artist’s press kit will give a sense of persuasion for the reader and will generate interest in the artist’s music.

Today there are websites that help you create your press kit or your EPK. Sonicbids.com is a website that dedicates to create an artist EPK and with the artist EPK tries to find gigs in different events and festival where the artist can have an opportunity to show himself and perform lives.

A press kit for an artist is like the resume of an employee looking for a new job. In order for a press kit impact an event promoter is important that the press kit of an artist covers the major points or highlights of the artist to create the necessity of hiring him or her for an event or gig.